A career, in its own words

Jen Test 2

Revenue leader building sales teams and closing complex enterprise deals.

I build and lead sales organizations in education technology, helping teams grow pipeline, expand into new markets, and close complex enterprise partnerships. Over my career at Parchment, Arly, and StudentBridge, I’ve focused on developing sales talent and creating steady, disciplined revenue processes. Today, I’m also working on RevUp Coach.

Portrait of Jen Test 2

The fuller story

Across my career in education technology, I have focused on building, scaling, and repairing revenue organizations. I started in direct sales roles at ProQuest, Parature, and Blackboard before spending nearly seven years at Parchment, where I earned six promotions, led sales teams, and helped scale ARR from $2.5M to $50M. From there, I headed sales at Signal Vine, navigating complex procurement and winning higher education system contracts.

At Arly, I served as Vice President of Sales, helping guide the commercial transition from services to SaaS, scaling revenue from $1.5M to $6.5M, and expanding the sales team from two to thirteen people. Most recently, as Senior Vice President of Revenue and Partnerships at StudentBridge, I rebuilt the sales engine, hired across sales and customer success, and integrated AI tools into research, enablement, and operational workflows. Today, I am the founder and creator of RevUp Coach.

The shape of the journey

My Twists and Turns

Earlier to today

The hidden depth

Where the real work lives

THE HIDDEN DEPTHMaximized a Lean Operating Modelwith AICreated Executive-Level RevenueVisibilityStrengthened RetentionRebuilt the TeamLed High-Stakes RFPs & EnterpriseOpportunitiesDelivered Breakout GrowthBuilt & Scaled the SalesOrganizationLed & SoldScaled Strategic Partnerships

Where the real work lives

Saved moments along the way: the depth behind the highlights.

  • Maximized a Lean Operating Model with AI
  • Created Executive-Level Revenue Visibility
  • Strengthened Retention
  • Rebuilt the Team
  • Led High-Stakes RFPs & Enterprise Opportunities
  • Delivered Breakout Growth
  • Built & Scaled the Sales Organization
  • Led & Sold
  • Scaled Strategic Partnerships